CEO's Message


"Vantage Foods is focused solely on the fresh case-ready meats business - a retail industry trend that will continue to grow rapidly into the future.  Vantage is well-positioned to capitalize on this opportunity with our unique industry partnership model."




Today’s retail food industry is challenged to rationalize costs, differentiate, and offer exceptional consumer value.  Our Corporate Purpose is to help our retail partners achieve superior meat department performance, contributing to their success as market leaders.

Vantage has set an ambitious goal to achieve 20 long-term supply agreements with progressive food retailers across North America.  We're well on our way to tackling this goal by ensuring our retail partners achieve their business targets.  We do this by delivering premium quality, low cost efficiency, uncompromised food safety, and innovative products and processes in long-term service agreements that create a platform for trust, partnership, and performance.

Our exceptional people are the reason we continue to grow.  Each and every day, the dedicated Vantage Team members in each of our service centres in Canada and the USA work tirelessly to achieve and deliver our Brand Promise, which means providing our retail food customers defect-free products with daily service levels of 98.5% at the lowest cost in the industry.  They live to the core values that have been driving our business and creating confidence for our retail partners since 1996.

Gary Haley,
Chief Executive Officer